Samantha Siv: User Centred Design

Task: Evaluate 4 information products for audience and context

Item
Audience
Context

London Underground Tube Map

General public of London or tourists, any train commuters. It has a clear design and layout of information. The map is intended to be easy to read and the colours map out clear routes required.
- It is likely to be read by commuters of the underground who need to check where the train stops. The product is designed to instruct and assist those who are catching the train. For London locals and tourists, the tube map would be helpful for anyone wishing to travel around London by train.
- For someone learning about London as a city this map could be of assistance when comparing different cities and their transit systems.

Measles Factsheet

Adults who are seeking general information about measles. The language used is very objective and informative. As it is categorised by sub-headings/questions, the reader will find it easy to understand.

This factsheet may be found in the waiting room of the doctors, hospitals or day-care centres. Health information is normally placed where parents are able to access. For someone studying measles as a disease, this factsheet would not provide the detailed information necessary.

Brochure

Frequent visitors of the RAAF museum are able to sign up for a membership using this form. It also provides information on the benefits of becoming a member of the RAAF museum.
People who have already visited the RAAF museum or people who are long-term fans would be able to understand the context of this brochure. It is assumed that the audience is aware of the RAAF and its associations. The brochure is trying to provide instructions on how to obtain a membership.

Nokia 6030

Someone who is in the market of purchasing a new mobile phone will find this helpful. There isn’t a lot of detail but the quick easy information would be helpful for someone who is drawing comparison with other phones.

Most of the definitions aren’t explained because this information would most likely be displayed amongst other products of the same category. It provides quick bullet points of the functions of the mobile and doesn’t try and persuade the audience.

Item	Audience	Context
London Underground Tube Map	General public of London or tourists, any train commuters. It has a clear design and layout of information. The map is intended to be easy to read and the colours map out clear routes required.	- It is likely to be read by commuters of the underground who need to check where the train stops. The product is designed to instruct and assist those who are catching the train. For London locals and tourists, the tube map would be helpful for anyone wishing to travel around London by train. - For someone learning about London as a city this map could be of assistance when comparing different cities and their transit systems.
Measles Factsheet	Adults who are seeking general information about measles. The language used is very objective and informative. As it is categorised by sub-headings/questions, the reader will find it easy to understand.	This factsheet may be found in the waiting room of the doctors, hospitals or day-care centres. Health information is normally placed where parents are able to access. For someone studying measles as a disease, this factsheet would not provide the detailed information necessary.
Brochure	Frequent visitors of the RAAF museum are able to sign up for a membership using this form. It also provides information on the benefits of becoming a member of the RAAF museum.	People who have already visited the RAAF museum or people who are long-term fans would be able to understand the context of this brochure. It is assumed that the audience is aware of the RAAF and its associations. The brochure is trying to provide instructions on how to obtain a membership.
Nokia 6030	Someone who is in the market of purchasing a new mobile phone will find this helpful. There isn’t a lot of detail but the quick easy information would be helpful for someone who is drawing comparison with other phones.	Most of the definitions aren’t explained because this information would most likely be displayed amongst other products of the same category. It provides quick bullet points of the functions of the mobile and doesn’t try and persuade the audience.

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User Centred Design